Distribute free products that build interest
Provide delightful value to the top of the funnel. Securely send lead magnets with Lemon Squeezy, and give customers instant access to free products that build trust and interest.
trusted by thousands of companies in 100+ countries
Turn tire-kickers into warmed-up engaged prospective customers. With a lead magnet delivered by email, text, or social media post — you'll get more conversions and delight your customers even earlier in the funnel.
Grow your subscriber list
Lemon Squeezy’s platform can serve as a lead magnet distribution service that helps you entice prospective customers & grow your list quickly.
Deliver files effortlessly
Upload a lead magnet and we'll distribute it worldwide for free, with absolutely no drag on your company’s infrastructure and ops overhead.
Attract new affiliate partners
Let potential partners test your products without friction. Increase the number of partners looking to market your product to their own network.
Turn testers into loyal customers
81% of shoppers conduct research before buying. What better way for someone to learn about your product then for them to get hands on?
Increase brand exposure for free
Marketing your products is hard, but free products almost market themselves. Use lead magnets to bring attention to your entire brand.
Build brand positivity and trust
People love free. Giving away free items allows you to rapidly build positivity around your store and trust in the products that you make.
Simplified lead magnet interface for more signups
We make it as frictionless as possible for customers to enter their email address, download your free content and join your mailing list in one go. Don’t miss out on potential leads with complexity, keep it easy-peasy.
Simple setup and ultimate flexibility
Setup your lead magnets just like any other product via your dashboard. Enable or disable this setting any time, to allow for limited time giveaways, or enjoy the flexibility of switching to a different pricing model any time, without having to create another product listing.
Any product or subscription can behave as a lead magnet. Give away your long term freebies, or run a short-term giveaway whilst building your audience at the same time.
Quick guide: What exactly makes a good lead magnet? How to build an audience from freebies.
Deliver value quickly
You need to offer something that will immediately benefit your audience. It’s the high perceived value that draws the prospect in. A free newsletter subscription isn’t necessarily perceived as valuable. A lead magnet such as a quiz, calculator, or template would be better at getting the user engaged.
Solve a real problem
An effective lead magnet solves an existing problem in the real world. Your prospects are looking for an immediate solution, so focus on how well your lead magnet fulfils its promise and resolves the problem. This is the measure of how effective the lead magnet will be at building an audience.
Show brand authority
Play to your brands strengths. The more the lead magnet is aligned with your unique selling proposition the more trustworthy it is. Use your strengths, your experience and your data to deliver value on a global scale, all for free. This positions your brand as a trusted, authoritative source.
Build your audience with lead magnets + up-sell with ease
Customers that have already had hands on experience with your products are more likely to buy from you again. Use your free products to bring in a wider, loyal customer base. Then use Lemon Squeezy’s built in email marketing tools to notify them about new offers, new releases, or product updates.
Easily upload and host any type of digital file
Host all of your product files with Lemon Squeezy. Let us handle the file storage and secure delivery to customers after purchase. Attach and store an unlimited number of files to each of your products.
Digital files can be of any type — zip, photos, audio, video, apps, ebooks or software licenses.
You’re in good company
Lemon Squeezy is the heartbeat for your business. Join thousands of successful startups, software companies, and digital creators using our platform.
Become part of a growing community of innovative thinkers, makers, movers, and shakers.
"Lemon Squeezy made setting up a store and selling digital products super easy and fun. No more clunky plugins to manage or taxes to worry about. Lemon Squeezy does everything I need and more."
"Lemon Squeezy had the perfect combination of features for selling my first software product. It’s been so easy to set up, and customer support has been amazing."
“It’s so good to have a system focused on digital products, and it took me no time at all to allow customers to buy fonts straight from my website. There’s so much potential. I can’t wait to see what’s next!”
"I'm moving the Serverless Laravel course to Lemon Squeezy and will host my new course there too. They have completely solved the Google Analytics issue by offering to disable Google Pay for my checkout"
“I made my first $99/yr sale within the first hour of setup! Finally, an all-in-one solution for makers with multiple products, with the ability to sell with both subscription and one-off pricing. Incredible.”
“When launching Iconic, Lemon Squeezy literally took care of everything. No need to think about taxes, VAT, license keys, etc. The setup really was easy-peasy.”
Whatever stage of your journey, we’re here to help
No matter the stage of your company, we stand behind our promise to provide exceptional customer support, from initial setups to massive migrations and everything in between.
Invest in your business with peace of mind that we're here for you whether you need technical help or business advice.
Creator Guide
Looking for some advice on how to sell and market your digital products? Download the creator’s guide to dive deep into getting your idea off the ground.
Merchant of Record Guide
Free guide for all entrepreneurs and organizations explaining why partnering with a Merchant of Record is more important than you might realize.
Want merch?
Want some fresh Lemon Squeezy swag with all the lemon puns you could ever imagine? The wait is almost over as we’re gearing up for a limited-time merch drop.
Book a demo today and get your own personal guided tour of Lemon Squeezy
Still have questions about Lemon Squeezy? Book a call with our sales team today and we’ll show exactly how we can revolutionize the way your business handles global payments and sales tax forever.
Need help?
If you’re looking to get in touch with support, talk to the founders, or just say hello, we’re all ears.
